How Travel Exhibitions Empower Local Art & Culture
The tourism industry is more than just hotels, flights, and destinations—it is deeply connected with the art, culture, and traditions that define a region’s identity. In today’s world of global travel, travel exhibitions play a powerful role in bringing these cultural treasures to the forefront. By showcasing local art forms, crafts, music, and heritage, travel expos create opportunities not only for business growth but also for the preservation and promotion of cultural heritage. Among the most notable examples, the India International Travel Mart (IITM) has become a strong platform that celebrates and empowers local art and culture while fostering international tourism connections. The Cultural Side of Travel Exhibitions A travel exhibition is more than a marketplace for destinations and travel services. It is a stage where local artisans, performers, and cultural representatives share their stories with a global audience. Exhibitions create a sense of curiosity and appreciation amon...